The Try Guys Meet Law Firm: Shiver Hamilton Campbell

Client: Shiver Hamilton Campbell is a law firm specializing in various legal services.

Objective: Shiver Hamilton Campbell wanted to revamp its social media presence by creating engaging and entertaining content that resonates with its audience while maintaining professionalism and showcasing the firm's expertise. The goal is to humanize the legal profession, making it more relatable and approachable to potential clients and the general public.

Target Audience:

• Social media users interested in legal matters or seeking legal services.

• Young professionals and entrepreneurs.

• College students and recent graduates.

Creative Strategy: Our creative strategy involves infusing humor, relatability, and entertainment into the firm’s social media content. Inspired by the success of channels like Try Guys, we aim to put a lawyer twist on popular social media trends, making legal topics accessible and engaging for our audience. We created content showcasing the legal profession’s human side by leveraging the team's personalities and interests.

Success Metrics:

• Increased engagement on social media platforms (likes, comments, shares).

• Growth in followership.

• Positive feedback and comments from the audience.

• Increase in inquiries and consultations for legal services.

Conclusion: The creative approach for Shiver Hamilton Campbell’s social media portfolio is centered around making law fun and engaging for social media users while maintaining the firm’s professionalism and expertise. By infusing humor, relatability, and a lawyer twist on popular social media trends, we aim to humanize the legal profession and connect with our audience on a deeper level.